Foundations in Timber

Our story begins in rural New Zealand, where James Piesse founded Heritage Design, crafting bespoke kauri furniture and joinery. What began as a small workshop built on passion and precision became the foundation of a lifelong connection to timber.

Heritage Timbers is Established

James and his father Kelvin founded Heritage Timbers, supplying native species to builders and craftspeople across New Zealand. Together, they built a business grounded in integrity, quality and care.

The Pukekohe Mill

A purpose-built sawmill opened in Pukekohe, enabling the family to mill and process native timbers locally. It marked a new era of capability, scale and technical expertise.

A Turning Point

As native logging restrictions reshaped the industry, the family faced a pivotal change. Instead of stepping back, they looked forward — exploring new materials and forging international partnerships that would define the future of their business.

A New Direction

The family began specialising in engineered timber flooring — a modern solution that combined natural beauty with advanced performance. This innovation laid the groundwork for what would soon become Forté.

Forté is Founded

Forté was established as a new brand dedicated to refined timber surfaces. Combining generations of craftsmanship with a forward-looking vision, Forté quickly became New Zealand’s trusted name in premium timber flooring and panelling.

Auckland Showroom Opens

Forté opened its first showroom in Auckland — a pivotal step toward what would later evolve into the Forté Experience Centre. The space invited designers, builders and homeowners to explore collections firsthand, paving the way for today’s immersive design environments.

Expanding Horizons

Forté opened its Queenstown Showroom, extending its reach into the South Island — and introduced premium exterior decking, bringing Forté craftsmanship outdoors for the first time.

Toitū CarbonReduce Certification

Forté achieved Toitū CarbonReduce certification, measuring and reducing its operational emissions as part of a long-term commitment to sustainability and responsible design.

Christchurch Showroom Opens

Forté opened its Christchurch Showroom, expanding its South Island presence and creating a hub for designers and builders across the region. The space has since evolved into a full Forté Experience Centre — a place for collaboration, inspiration and material discovery.

Expanding the Forté Range

Forté introduced a range of exterior cladding systems, completing the connection between indoor and outdoor timber applications, and marking a new era of whole-building surface solutions.

Across the Tasman

Forté expanded into Australia, bringing its philosophy of refined timber surfaces and enduring care to a new generation of architects, designers and builders.

Veneer Panels Introduced

Forté extends its portfolio once again with the introduction of premium veneer panels — enabling design continuity across cabinetry, walls and furniture, and uniting the full interior surface experience.

Shaping the Future of Timber

Guided by integrity, innovation and a deep respect for nature, Forté continues to redefine what timber can achieve in modern architecture. Each surface carries forward our legacy of craftsmanship and care — connecting people, material and design for generations to come.